Are you Stepping UP your BRAND this YEAR!?

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Happy New Year, mompreneurs! We’re already halfway through January, and I have a confession to make: 2021 has already started off a little rough! LOL!

You see, I walked into 2021 with a resolution to wake up early and start my day as planned. Well, I quickly folded and failed within the first few days of the year! I know I’m not the only one struggling here either. 👀

It’s difficult as a mompreneur trying to achieve new goals, but don’t think you can’t live up to your resolutions for your brand!

This is a SAFE PLACE, Sis! So, tell me: Have you been taking your brand seriously since the start of the year? 


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Are You Taking Your Brand Seriously? 

Do you remember when you first started your brand? At first, it was a thought in your head that you took blood, sweat, and tears to bring it to life. Now, it’s like your baby: It continually needs to be cared for to survive. 


Yes, the struggle is real to keep up your brand style. However, you can prep yourself by answering these questions: 

● Are you using the right props for brand photoshoots?

Props can make or break your photoshoots. Whether you’re using more common props (books, laptops, etc.) or adding your own touch (people, cars, etc.), you need to use props that match your brand style. 

● Do you use the right poses to take advantage of your brand style fully?

When thinking of what poses to strike during the photoshoot, consider those that bring out your style and personality. 

● Have you taken the time to invest in a stylist for your brand?

Look, it’s overwhelming to think of these brand aspects. That’s exactly why brand stylists (like myself) are here to make the process easier and smoother. 


Style Clarity: The Key To Fully Showing Up For Your Brand 

Sis, consider this your come to Jesus moment! Now, it’s time to put in the work to bring style clarity back to your brand. Here’s how: 

● Fall back in love with your brand. You and your brand need to see eye to eye once again by defining your drive, mission, and desire! 

● Start collecting/following your brand inspirations. Follow others who give you brand inspiration, create a mood board, etc. 

● Embody your brand style in your personal life. Wearing your brand colors and rocking your brand style will make you feel like a badass boss! Try it out.

Let me know in the comments about how you plan to SHOW UP for your BRAND in 2021

Adrienne RussellComment