How Your Mental Health Affects Your Personal Brand Style

May is Mental Health Awareness Month, sis, and it’s time for us to have some girl chat on the subject. After joining a good girlfriend’s podcast about mental health and fashion, it got me thinking about one thing: How does mental health awareness tie in with fashion?

Now, I didn’t pick this topic at random. Our conversation got me thinking about how your personal brand style can make you feel comfortable, chic, and sexy. At the same time, though, it can make you feel the complete opposite, depending on what you have in your closet.

After doing a little soul searching and researching, I finally found the answer to my question. It turns out there is a strong connection between mental health and your personal brand style! Today, I’m going to spill the tea on how those two connections go together and how you can use them to help you along your journey.

Fashion And Mental Health: Two Unlikely Friends

Yes, sis! Can you believe it? It may be hard to take in at first, but trust me when I say this doesn’t mean you have to toss those cute jumpsuits and flowy dresses out of your closet. At least not for now.

Instead, this means that your wardrobe may be the cause of some of your mental health issues. How? Well, it mostly comes from one main culprit: social influence.

If social media has ever influenced you to buy outfits that make you feel uncomfortable, then you fell for a trap, girl. Social media addiction is real, and it’s causing you to feel FOMO, anxious, and depressed about missing out on the latest trends. The truth, though, is that those trends may not fit your style and your personality.

And yes, this is some tough love I’m raining down on you. But you needed to hear this from someone, and who else than your online fashion expert?

Brand Fashion: A Helping Hand For Mental Health?

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You’ve heard of “retail therapy,” right? Well, this isn’t what I’m talking about when I say that fashion can help with your mental health. What I mean by that is far more rewarding.

Your personal brand style can be seen as therapeutic for you if you can fully identify the style you align with the most. Before you begin to ask more questions, sis, I already have the resources for you to check out:

After this step, it’s time to do some refining of your closet! Keeping pieces of clothing that bring you no joy will only add to your anxiety, depression, and other mental health issues. We have to get you feeling like the radiant boss you strive to become daily.

Where Do We Go From Here?

Girl, let me tell you something even crazier! Finding out this connection is only the beginning of resolving your fashion dilemmas and helping you along your mental health journey.

Think about it in this way. When you can identify pieces of clothing that keep your mental health hostage, you can begin what I call the Cleansing Process. It includes the following actions:

  • Cleaning out your closet of pieces of clothing that no longer bring you happiness.

  • Searching for fashion pieces that better match your personal brand style.

  • Gaining a better connection with yourself and your mental health.

  • Identifying areas where your mental health needs improvement via your personal brand style.


Don’t forget that I’m here to help you along your personal brand style journey! If you need extra help getting out of the mental fog around your style, be sure to book a FREE 30-minute Strategy Call. I can’t wait to help you cultivate a Personal Brand Style that builds you trust, respect, and revenue.